Infographics as implied by the name is the visual
representation of information or data. This information is depicted through a
chart or a diagram. Through this scenario, information can be processed quickly
and clearly. Through this scenario individuals can understand the visual
systems ability to see patterns and trends. The process of creating
infographics is referred to as data visualization, information design or
information architecture.
There are three parts of inforgraphics that are
utilized by organizations and individuals which includes the visual, the
content and the knowledge. The visual perspective consists of colors and
graphics. Graphics include theme and reference. Theme graphics include the
visual representation of the data. However, reference graphics include icons
that are utilized to point out a certain reference in the data. Statistics and
facts are utilized by analysts through infographics which helps the individuals
to point out certain important aspects.
These aspects are effective visual element and
organizations focus on this perspective because human brain is dedicated to
visual functions and 55% is dedicated to this scenario. There are several uses
of this perspective which includes time-series, statistical analysis, maps,
hierarchies, networks, etc. Time series involve index charts, stacked graphics,
small multiples etc. Statistical aspects include histograms, mean, median, mode
values and certain other related aspects. Maps depict the geographical data
through the use of flow maps and line strokes. Hierarchies involve common
structures for governments and other related organizations that are depicted in
a graphical format. Finally, networks involve the pictorial representation of a
proper network layout.
The utilization of infographics plays an important
role and that is why students, teachers, analysts, strategists etc. play an
important role in this perspective to attain benefits in both the short and the
long run. Difficulties and complexities might occur but the results would be
productive in the longer run.
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