How to run web traffic into quality leads

Making money online is becoming more and more common nowadays. Everyone wants to start a website and start earning money, but only few are successful. Most people know that the most important thing for an online business to be successful is generating traffic, but what they fail to grasp is that converting that traffic into quality leads is equally important.

The first thing you need to do to convert web traffic into quality leads is to include your contact number on the website’s home page. By including your contact number you will make it easier for people to contact you and ask questions directly from you. It will help you create a trusting relationship with your customers. For example, if you are running a consultancy business, then including your contact number will make things easier for your customers, they can easily contact you and make appointments, moreover, they can also contact you if they run into problems that you can help them with.

Another thing you could do to generate quality leads is to include an opt-in form in your website, it will be more effective if you add it to the homepage. If people visit your website and they like the services you are offering they are likely to fill out these opt-in forms. You have to ensure that these forms look unique and attractive and they clearly show that users the benefit they get from filling them, they will definitely help generate a lot of quality leads. One thing you need to be careful of is to not force those forms on visitors, like there are many sites where opt-in forms pop up constantly. Doing this will annoy visitors and they may not visit again.

The last thing you need to remember is to add the About Us page, so that people know your story. This will help you create a trusting relationship with your customers.

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