Why is Hashtag being used on Twitter and Facebook?

There are thousands of topics being discussed on Twitter and Facebook, and people need special tools to make this information easier for people to find. One of the features they use is Hashtags, you can write any word or phrase preceded by a hashtag and that word will become a link to all the posts containing that hashtag. Here are some reasons why hashtag is being used on Twitter and Facebook.

Gaining Followers

One of the most significant reasons why people use hashtags is to gain more followers, hashtags can build your reputation on social media sites and people can gain hundreds of followers within a day if they created a hashtag that is trending and gaining popularity. You can choose topics related to specific topics and recent issues so more people are driven into the conversation, talk about things that will appeal to people and make them get into the conversation.

Engage in conversations

A lot of times hashtag are being used to just engage in conversations about a specific topic and share information and ideas about that topic. You can get into the conversation by using the hashtag for that conversation in your post and share your views with people are interested.

Exchange content

People also use hashtags to exchange content over social media platforms and make it available to all the people who are interested in that topic. For instance, you can upload a video about a recent issue and add one or two hashtags so people who click on that hashtag will have access to your content.

Target Users

Hashtags can also be used to target specific people, instead of talking to everyone you can target a person. You can then exchange your views and ideas with that person and ask for their reply. This is a great way to talk to people who are genuinely interested in your topic.

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